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A Franklin-based startup has launched an app to foster more innovative, FOMO-marketing tactics among Greater Nashville-area businesses at a time when those tactics appear more attractive to companies who need help re-engaging consumers.

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Attorney Steve Groom has announced the establishment of Dedicated General Counsel, PLLC, a firm dedicated to providing companies legal services without having to hire in-house counsel or retain major firms.

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HCA Healthcare has named PepsiCo Inc.'s CFO to its board of directors. He will serve on the Nashville-based company’s audit and compliance committee and finance and investments committee.

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A startup marketing identity authentication and background check services, among other offerings, and backed by a veteran local executive plans to hire more than 140 people in Franklin in the coming years.

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Brookdale Senior Living, which bills itself as offering the largest network of assisted living communities and skilled nursing facilities in the country, has achieved a 93 percent vaccination rate among its residents. 

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The board of the YMCA of Middle Tennessee has chosen a longtime Y executive who has for five years led the organization in the Omaha area to be its new CEO.

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A South Carolina bank holding company that made a foray into Middle Tennessee last decade has signed an agreement to buy Reliant Bancorp, the fourth-largest bank based in the region, for more than $500 million.

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On the list: An Instagram influencer, a rock band’s manager and a home that’ll probably be demolished and developed into Middle Tennessee’s newest gated community